{"product_id":"veya-sienna-picnic-mat","title":"AVERINOSEBC™ Veya Sienna Mat","description":"\u003cdiv style=\"max-width:920px;margin:0 auto;background:#fbfaf7;padding:8px 0 24px;\"\u003e\n\u003csection style=\"margin:0 0 22px;padding:50px 32px;background:linear-gradient(135deg,#f7f4ee 0%,#ece9e1 55%,#e6ebe6 100%);border-radius:24px;border:1px solid #e3ddd3;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:3px;text-transform:uppercase;color:#777b72;margin-bottom:13px;\"\u003eAVERINOSEBC™ \/ Sunset Texture\u003c\/div\u003e\n  \u003ch1 style=\"margin:0 0 15px;font-family:Georgia,serif;font-size:40px;line-height:1.08;font-weight:500;color:#1d211f;\"\u003eVeya Sienna Mat\u003c\/h1\u003e\n  \u003cp style=\"margin:0 0 18px;font-family:Arial,sans-serif;font-size:16px;line-height:1.8;color:#4b4e4a;\"\u003eA considered picnic mat in sienna red, shaped around organic flow and designed for outdoor moments that deserve a little more thought.\u003c\/p\u003e\n  \u003cdiv style=\"display:inline-block;padding:10px 15px;border-radius:999px;background:#ffffffaa;border:1px solid #ded8ce;font-family:Arial,sans-serif;font-size:12px;letter-spacing:1px;color:#424640;\"\u003eSunset Texture · $92.99\u003c\/div\u003e\n\u003c\/section\u003e\n\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#f4f0e8;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e01 \/ The Story\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eA Design With a Sense of Place\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eVeya was created for people who want their outdoor pieces to have a little more personality. Its sienna-red colour draws from clay, dried earth and the deeper tones that appear across a landscape as daylight fades.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eSet Veya beneath a wide tree or on a quiet lawn just before sunset. Add fruit, ceramics, a small speaker and a stack of books, then let the arrangement grow naturally. The mat becomes the warm visual anchor of the scene without requiring a matching set of accessories.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eColour: Sienna Red\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eShape: Organic Flow\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eSeries: Sunset Texture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#eef1eb;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e02 \/ Form \u0026amp; Proportion\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eA Silhouette That Changes the Setup\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eThe organic-flow silhouette is intentionally less predictable. Its irregular outline gives the piece an almost sculptural presence and creates a more relaxed relationship with the objects placed on top of it.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eThe outline is treated as part of the experience rather than an afterthought. It creates a visual boundary for the picnic while leaving enough openness for food, books, drinks and the small objects that naturally collect around an outdoor break. The result is a piece that feels intentional when arranged carefully, yet relaxed enough for everyday use.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eDistinctive silhouette\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eRelaxed proportions\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eDesigned for open-air settings\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#f7f3ee;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e03 \/ Surface \u0026amp; Mood\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eTexture Without Visual Noise\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eThe visual character of Veya Sienna Mat comes from its rich tactile texture. The intention is to give the eye something to discover at close range while keeping the overall appearance calm from a distance. This makes the mat easier to style with different picnic accessories and seasonal surroundings.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eLight changes the way an outdoor surface is perceived throughout the day. Morning sun can make the colour feel crisp, midday light brings out its clearest tone, and late afternoon adds warmth. That changing relationship with the setting is part of the design language behind AVERINOSEBC™.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eQuiet texture\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eLayered colour\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eEasy visual pairing\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#ecefeb;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e04 \/ A Day Outside\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eMade Around Real Outdoor Rituals\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eVeya Sienna Mat is best understood through the small rituals around a picnic: choosing a place, unpacking slowly, sharing something to eat and staying a little longer than planned. It is not tied to one particular occasion. The design is intended to move easily between a spontaneous weekday break and a more considered weekend gathering.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eUse it in sunset gatherings, creative picnics, outdoor dining. The setting can be simple; the mat provides a visual foundation that helps the rest of the arrangement feel connected. Add only what the moment needs, leave room around the edges and let the landscape remain visible. That balance keeps the experience comfortable rather than overly styled.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003ePark afternoons\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eWeekend escapes\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eSlow outdoor meals\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#f3eee7;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e05 \/ Made to Go\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eA Practical Piece for Unplanned Plans\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003ePortability is considered as part of the overall experience. Veya Sienna Mat is designed to feel manageable as part of an outdoor routine, whether the destination is close to home or part of a longer day away. The visual language stays clean so the product does not feel overly technical or equipment-like.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eFor packing, keep the mat free from loose food and moisture before putting it away. A simple carry routine makes it easier to reach for the mat more often: pack it with a picnic bag, keep it ready near other outdoor essentials, and let the next outing feel as easy as the last.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eEasy to include in a picnic kit\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eEveryday outdoor use\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eTravel-minded design\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#e9eeea;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e06 \/ Styling Notes\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eBuild the Palette Around It\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eKeep surrounding colours quiet: warm ivory, stone, dark wood and muted green all work well. If you want a more expressive setup, introduce one dusty pink or amber accent. Avoid excessive pattern so the organic outline remains clear.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eA good picnic setup does not need everything to match. Start with the mat as the visual foundation, then add one or two supporting tones from the surrounding landscape. Natural wood, linen, woven textures, ceramic pieces and simple metal details can create contrast while keeping the overall look relaxed and modern.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eNatural textures\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eSimple tableware\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eConsidered contrast\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:38px 30px;background:#f8f5ef;border:1px solid #e5dfd5;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#70756c;margin-bottom:10px;\"\u003e07 \/ Care \u0026amp; Keeping\u003c\/div\u003e\n  \u003ch2 style=\"margin:0 0 16px;font-family:Georgia,serif;font-size:29px;line-height:1.18;font-weight:500;color:#1d211f;\"\u003eKeep the Design Looking Considered\u003c\/h2\u003e\n  \u003cp style=\"margin:0 0 14px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eGently remove leaves, grass and other debris after use. For surface marks, wipe with a soft damp cloth and mild soap when suitable. Avoid harsh brushes and prolonged moisture, and make sure the mat is completely dry before storage.\u003c\/p\u003e\n  \u003cp style=\"margin:0 0 17px;font-family:Arial,sans-serif;font-size:15px;line-height:1.9;color:#4d504c;\"\u003eWhen packing up, give the surface a final check for crumbs, leaves, sand and moisture. Avoid putting the mat away while damp or heavily soiled. Gentle, consistent care is preferable to aggressive cleaning and helps preserve the appearance of the colour, texture and edges over repeated outdoor use.\u003c\/p\u003e\n  \u003cdiv style=\"padding-top:4px;\"\u003e\n\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eShake off loose debris\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eWipe gently when needed\u003c\/span\u003e\u003cspan style=\"display:inline-block;padding:8px 12px;margin:4px 6px 0 0;background:#ffffffb8;border:1px solid #e2ddd4;border-radius:999px;font-family:Arial,sans-serif;font-size:11px;letter-spacing:.4px;color:#555952;\"\u003eStore clean and dry\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection style=\"margin:0 0 20px;padding:32px 30px;background:#1f2522;border-radius:20px;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.6px;text-transform:uppercase;color:#d9ddd5;margin-bottom:11px;\"\u003eAVERINOSEBC™ \/ FIELD NOTE\u003c\/div\u003e\n  \u003cp style=\"margin:0;font-family:Georgia,serif;font-size:24px;line-height:1.5;color:#f5f3ed;\"\u003e“A good outdoor piece should make the setting feel more natural, not more complicated.”\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection style=\"padding:28px 30px;background:linear-gradient(120deg,#f0eee8,#e7eee8);border-radius:20px;border:1px solid #e2ddd4;\"\u003e\n  \u003cdiv style=\"font-family:Arial,sans-serif;font-size:11px;letter-spacing:2.5px;text-transform:uppercase;color:#6f746c;margin-bottom:10px;\"\u003eAVERINOSEBC™ \/ PRODUCT NOTES\u003c\/div\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:7px;\"\u003e\n    \u003cspan style=\"padding:9px 13px;background:#ffffff99;border-radius:999px;font-family:Arial,sans-serif;font-size:12px;color:#4e534d;\"\u003eColour: Sienna Red\u003c\/span\u003e\n    \u003cspan style=\"padding:9px 13px;background:#ffffff99;border-radius:999px;font-family:Arial,sans-serif;font-size:12px;color:#4e534d;\"\u003eShape: Organic Flow\u003c\/span\u003e\n    \u003cspan style=\"padding:9px 13px;background:#ffffff99;border-radius:999px;font-family:Arial,sans-serif;font-size:12px;color:#4e534d;\"\u003eSeries: Sunset Texture\u003c\/span\u003e\n    \u003cspan style=\"padding:9px 13px;background:#ffffff99;border-radius:999px;font-family:Arial,sans-serif;font-size:12px;color:#4e534d;\"\u003eAVERINOSEBC™\u003c\/span\u003e\n  \u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","brand":"AVERINOSEBC™","offers":[{"title":"Default Title","offer_id":67639945462057,"sku":null,"price":92.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/7143\/9913\/files\/Veya_Sienna_02_Product.png?v=1792401904","url":"https:\/\/averinosebc.com\/products\/veya-sienna-picnic-mat","provider":"averinosebc.com","version":"1.0","type":"link"}